Theresa Venter, Marketing Manager at FloorworX, discusses her leadership style and what makes female leaders a success.
“Men are told to think like a woman and women are told to act like a man,” states Theresa Venter, Marketing Manager for FloorworX Africa, who has been at the company for an impressive 11 years.
“Typically, men are linear in their thought processes and narrower in their focus, while women more often see a problem holistically. When it comes to problem-solving, particularly in business, you need a balance of both perspectives. A team doesn’t have to be 50% female and 50% male for it to be balanced, but the degree to which the masculine and feminine qualities are represented and utilised well is the essence of balance.”
Theresa is a dynamic, self-motivated women who works in a supportive environment and takes the initiative to be self-directive, which has, in her opinion, provided her with a better sense of accomplishment and increased self-esteem. “I’m a millennial woman,” she proudly states.
“Millennial women are known for being highly ambitious, educated, optimistic and dedicated, and always attempt to thrive in a well-rounded lifestyle. These reasons alone make female millennials powerful players. As a millennial woman I am very detail orientated and have high expectations of myself and those working with me.”
Theresa’s management style entails clear directions while following a hands-off approach, but this does not mean she isn’t always ready and available to jump in to offer guidance, expertise and assistance when needed. “Because my life and work is blended, my expectations of colleagues are very high,” she adds. “I have a ‘if I can do it, then you can too’ attitude.”
She goes on to say that she takes pride in her behaviour and appearance, and is therefore a self-confident person. “I am often prepared to take risks because I believe that learning new skills, techniques and methods through professional development helps keep FloorworX and its Marketing Department at the top in the flooring sector,” she concludes. “I am always enthusiastic about my work and optimistic about FloorworX and its future.”