Johannesburg, October 2013 – The first dedicated awards ever held for the South African flooring industry took place on 17 October 2013 at a glittering gala dinner at the Hyatt Regency Hotel in Rosebank.

The flooring industry, being a sub-sector of the construction industry, has played an enormous role in the upliftment of its people, continually showed positive growth throughout recessions and demonstrated excellence in product research and development.

The celebrations also marked the 30th anniversary of the only dedicated African flooring magazine FLOORS In Africa. It’s an event that everyone looked forward to with over 300 guests in attendance including both international and local flooring companies of South Africa’s finest.

Nine award categories were presented. Each category was judged by a specialist unbiased expert group, totaling 21 judges. Awards included Contribution to Skills Development; Individual Lifetime Achievement; Most Environmentally Friendly Product; Longest Lifespan Installation; Best Innovation in Flooring by Product; Best Flooring Project; Best Contractor for Continuous Contribution; Longest standing client and 360 Degrees Excellence in Flooring.

Keynote address of the evening was the honour of Gary Bailey, who is well known as a sports presenter on Sky Sports and as a goalkeeper previously with Kaiser Chiefs and Manchester United.

Liezel vd Merwe, founder of the awards, stated, “The event was nothing less than that of the Grammy Nominees of the flooring industry which is much needed to assist in the upliftment of the industry as a whole.”

Roxanne Mancini, managing member, also included, “The event set the stage for performance standards within the industry, the evening itself was nothing short of an enormous success. We once again congratulate all the winners”

“Also this event would not have been possible without our generous sponsors and a very special ‘Thank you’ is due to them: FloorworX, Belgotex Floorcoverings, Construction and Education Authority (CETA), Shaw Contract Group/Pentafloor, Lafarge and Nouwens Carpets”

The winners were as follows:

360 Degrees Excellence in Flooring
WINNER
Belgotex Floorcoverings
HIGHLY COMMENDED
FloorworX
Kirk Marketing

Individual Lifetime Achievement
WINNER
Stephan Colle
HIGHLY COMMENDED
Denver Coleman
Luci Nouwens
Peter Geyer

Contribution to Skills Development
WINNER
Belgotex Floorcoverings
HIGHLY COMMENDED
Kevin Bates Flooring & Carpeting
FloorworX

Longest Lifespan Installation
WINNER
Polyflor – George Civic Centre, York Street, George
HIGHLY COMMENDED
Nouwens Carpets – St Augustine’s Anglican Church, 34 Louw Str, Bethlehem
Contract Flooring Distributors – Wooworths Entrance, Eastgate Shopping Centre

Most Environmentally Friendly Flooring Product
WINNER
Desso  – DESSO AirMaster®
HIGHLY COMMENDED
FloorworX  – Marmoleum
Polyflor – Pearlazzo PUR
Van Dyck – Eco-Lay & InstaLay

Best Flooring Project
WINNER
Crossley Carpets – Royal Caribbean International cruise liners (Oasis of the Seas and Allure of the Seas)
HIGHLY COMMENDED
Seamless Flooring Systems – MultiChoice
Polyflor – Brits Hospital

Best Contractor for Continuous Contribution
WINNER
Top Carpets and Floors
HIGHLY COMMENDED
Peter Bates Flooring
Kevin Bates Flooring & Carpeting

Best Innovation in Flooring by Product
WINNER
Floorworx – Forbo Marmoleum Dual
HIGHLY COMMENDED
Legrand – Soluflex
Van Dyck – InstaLay

Longest Standing Advertiser
FloorworX (old Marley)
Nouwens Carpets
Van Dyck
Smoothedge
Selborne Carpet Wholesalers
Wonder Flooring
Carpet Brokers
Transit Floor Tiles        

For more information, contact Media in Africa on (012) 347 7530
Issued by Jacquerie Marketing. For media enquiries contact Roxanne Mancini on (012) 347 7530 or 082 779 5751 or roxanne@mediainafrica.co.za

IMAGES
High resolution images of the winners are available on request from roxanne@mediainafrica.co.za

{gallery}SAFA-winners{/gallery}