The pandemic has driven people towards trends, homes are functioning more and people want comfort. Now people better recognise and understand a home that reflects their core personality, with their homes being a catalyst.
People want sustainable products.
They want to buy brands that produce responsibly and use high-quality materials.
They want custom and special products for their homes.
People are speaking up about their values and what they want.
They want to live better, healthier, happier, do better and be better.
They want to feel good about their purchases.
People need to make better choices as designers, makers and consumers.
Don’t buy cheap, buy right.
Core values of manufacturers
Brands let people know what they stand for and what is behind their brand, such as:
Functionality and aesthetics.
In love with design and material-conscious.
Act responsibly and sustainably.
Attach importance to details.
Manufacture with refinement and craftsmanship.
Create space for a self-determined generation.
Digital and share with friends.
Demand diversity and equal rights.
Celebrate real life and natural beauty.
Designed in Berlin and made in Germany.
Ask questions about the product
Where are the products made?
Who is making them?
Where are materials sourced?
Are workers treated fairly?
Is there child labour involved?
The four key interiors trends for 2023
New Mediterranean: •Escape at home, vacation vibes. •Sculptural, organic shapes, curvy, fluid, relaxed. •Strong focus on architecture and historical references. •Modern, minimalist. •Global inspired. •Rustic, earthy tones, warm. •Natural materials, natural fibres and sensory materials. Keywords: Escape, sensory, earthy, organic, neutral, sculptural.
Future retro pastels: •Pastels and a hint of brightness. •Waves, motion. •Harmonious shapes. •Reflective surfaces. •Chrome, metal. •Graphic – checkerboard, stripes, bold. •Playful, creative. •Scandinavian-inspired. •Nostalgic, retro, roller skate and arcade trend. Pastel colour of the year: Digital lavender.
Modern craft: •Honest, trustworthy. •Innovative materials or clever recycling, upcycling. •Moody, warm, cosy. •Clean lines. •Imperfection, natural, raw. •Wabi-sabi elements. •Handmade meets technology. •Traditional craftsmanship. •Artisanal, modern craft. •Minimalist Japanese design with sleek lines. •Earthy materials paired with classical architecture and vintage pieces, sensory design. •Part living space, part gallery space (art and sculpture). •Make sustainable choices. Keywords: Escape, calm, moody, earthy, organic, sculptural, neutral.
Loud and proud: •Maximalist, bold colour and pattern. •Colour clash. •Very artistic and creative. •Some DIY, handmade, vintage. •Fun shapes, quirky and a little rebellious. •Humorous, cheeky, clashing. •Statement pieces, wallpaper, art. •Style mix. •Personal, bespoke and unique. •Trend shows confidence and statement-making pieces. •No-fear décor. •Style mix.