Dulux Colour

If joy could be a colour, it would be True Joy™, Dulux’s Colour of the Year for 2025. The sunny yellow shade is on a mission to fill our homes and spaces with creative energy, optimism, pride, and imagination.

We sought after a pop of colour that puts joy on your wall and brings a smile to your face. Making it easy for you to take it into your own hands, experiment with confidence, and create spaces that are personal to your needs.

With the desire to break free, press reset and welcome in the new at the heart of our story this year, the Dulux team of colour experts set about identifying a Colour of the Year and three colour stories that encapsulate and bring to life our theme: Just Leap – a theme that empowers you to get out there, change and create.

People want to feel inspired to break out into new frontiers and create a space that takes them on a journey. Whether visiting a new country, learning to use a new technology, or changing to a new way of living, it can all start in our homes. To translate this into our interiors, we’ve created a palette full of bold and uplifting colours that create an adventurous space that’s delightfully spontaneous and inspires us to take the leap.

“Brighter and bolder pops of colour combined with a neutral base are becoming more and more popular.  To give people the confidence to make a bold colour choice we have created colour combinations, that can work together in many ways. Complimenting colours that not only feel right but will always look great too’’, says Palesa Ramaisa, Dulux Colour Expert.

 As part of the 2025 ColourFutures™ colour trend report, three decorative paint colour stories have been designed around True Joy to help consumers find the right complementary colours to match their mood and design preferences.

 The Bold colour story (an adventurous space)

The bold colour story palette urges you to leave your comfort zone and inject adventure into your home with bright and uplifting colours. A bold & zestful place that feels enlightening. Somewhere that is delightfully spontaneous, taking us on an exciting journey out of our current bubble.

Human colour story (an artisanal space)

The human colour palette encourages you to bring creativity into your home by filling it with unique handmade pieces. Somewhere that connects us to matters of the heart and makes us feel grounded and in touch. A place full of artisanal touches, where the imperfections of real human craftsmanship are a luxury.

The Proud colour story (an eclectic space)

The proud colour palette invites you to embrace your identity and have the confidence to create a home that’s just as unique as you are. Somewhere that feels rooted, where we can be proud of all that we are. A place that’s rich with layers of diverse, individual influences. A home that proudly reflects our unique identities and roots.

“Change creates an opportunity for imagination; a chance to create something even better. With our new Colour of the Year and ColourFutures 2025 palettes, we want to inspire consumers to celebrate their roots and creativity and embrace the optimism of moving forward in their homes and spaces”, adds Nathalie Sweeney, Marketing Director for Dulux Paints, Sub Sahara Africa.

You might not be able to change the world, but you can change your own.  With joy as our starting point, Colour of the Year 2025 and its palettes can help you feel inspired to just leap and break free from your comfort zone. So, you can truly change your home and fit your needs. Today, tomorrow, and for years to come.  Feel the energy. Feel the creativity. Feel the thrill.

For more information about the Colour of the Year 2025, visit the webpage and follow #CF25 on social media.

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