Bringing global tile décor to SA

by Tania Wannenburg

After 15 years in the tile industry, Douglas Jones is still producing bespoke designs and innovative adhesives.
Committed to keeping the Southern African market up to date with the latest European tile trends, Douglas Jones representatives have attended the annual ceramic tile trade fair, Cevisama, in Valencia, Spain, to gain first-hand insight.

According to marketing director, Kitty Douglas-Jones, one of the most apparent trends is towards hexagonal and geometric designs being used in both the corporate and domestic spheres. Applications include a variety of colours, product materials and textures.

“However, a firm favourite worldwide will always be the natural stone pebble look,” she points out. “We have sourced a top international supplier, Island Stone, which afforded us exclusive distribution rights to bring this stunning range into the market,” she says.

Having recognised a need for mosaic, décor and tile accent products, Douglas Jones was established in 1999 with a clear mission to service this gap in the market. Focusing on finding unique, fashionable and inspiring mosaic and decorative tiles, the company imports products from all over the world and mirrors the taste of international interior design studios and architectural firms alike.

In its Uniquely South African production department, also known as the Creative Assembly, designers concentrate on creating bespoke patterns, fades and mixes, with the client’s imagination being the only limitation. “This department sets us apart from our competitors as we have an infrastructure of more than 20 people dedicated to making up these unique projects,” Douglas-Jones states.

This year, the company celebrates its 15th year of trade in the tile industry, and will have many different promotions and give-aways during the year. Look out for its EST99 logo on various gifts and promotional items. As the company has branched out to include decorative tiles, its slogan has also been amended to “Douglas Jones – the tile décor collection”.

Douglas Jones
Tel: 021 706 7251
Website: www.douglasjones.co.za

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